A previous “Design Tips” introduced a newsletter remake, showing how the publication’s nameplate has progressed throughout the years. Another improvement our designer made involves varying the size of the artwork on the pages. When images are all about the same…
Read MoreGeneral, multi-use office stock works well for … multiple uses. It’s not the best choice for printing photos, however. Standard office stock has a matte (or uncoated) finish, while photos stand out better when reproduced on a glossy (or coated)…
Read MoreA newsletter editor at a South Carolina church requested ideas for freshening up the publication, which we redesigned more than 10 years ago. These front pages show how the newsletter’s “look” has progressed over time: For the latest remake, our…
Read MoreQuestion: I’ve heard about serif and sans serif fonts. Is there a best place to use each style, and why? Answer: The little “hooks” extending from a letter’s main strokes are what distinguish serif fonts from sans serif fonts. “Sans” means without,…
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